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How to brand packaging simply and inexpensively?

2022-06-14
How to brand packaging simply and inexpensively?

If you are an entrepreneur who is just starting out, you will certainly want to promote your business in every way possible. Unable to afford to invest in big billboards, online campaigns or TV commercials you will be looking for other, cheaper ways to gain recognition and customers.

 

 

 

 

One option for low-cost promotion is packaging tape with your print or logo. This type of product can be ordered in small quantities and can be easily personalised. It is also a good way to make your box stand out from others, glued with brown or clear tape.

 

Existing and potential customers are sure to take notice and remember your packaging enhancement idea. Tape with your print can not only make the packaging more attractive to the customer, but also help the communication flow with them. By choosing to put your contact details on it, you can count on faster and more efficient contact from the customer.

 

 

 

 

However, it is important to realise that we cannot put too much information on packaging tape, so it is advisable to opt for periodic changes to the message on the tapes.


At Christmas time, for example, you could opt for a red and green tape with the words 'Merry Christmas'. This type of action will certainly warm up the image of your shop in the eyes of your customers, who will be more likely to return to you!

 

How do I order printed ribbons?

Step 1: Plan the look of your ribbon, provide us with all the information about the content on the ribbon, the colours (maximum of three) and the position of the texts and graphics. Remember to send images as vector files in the highest possible resolution. The most common formats are ai, pdf and svg.

Step 2: Wait for the preparation of the visualisation, it is usually a matter of 1-2 working days. There is no extra charge for preparing the design.

Step 3: If the design is suitable you will receive a proforma invoice for payment. The minimum number of ribbons you can order is 72.

Step 4: Wait for your tapes to be dispatched. The lead time is approximately 15 working days.

 

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